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EXHIBITOR CASE STUDIES

How exhibitors turn presence into pipeline

The audience data tells you who attends. These case studies tell you what companies like yours actually achieved: the procurement conversations they opened, the operator relationships they progressed, and the commercial outcomes that brought them back. Two exhibitors from the 2025 edition share their experience.

From first introduction to signed contract with a GCC operator in three days

Drilling Services Provider - CNPC Xibu Drilling Engineering Company

  • Challenge

    Xibu Drilling, China's top drilling contractor, exhibited at MEOS GEO 2025 to break into Bahrain and Saudi Arabia markets and turn booth visits into real business opportunities.

  • Approach

    A six-month campaign led to a co-branded exhibition with BGP, featuring ultra-deep drilling, gas recovery, and simulator training technologies. Targeted outreach connected the team with over 100 partners and priority clients ahead of the event, supported by technical presentations and branded digital content.

  • Outcome

    • Technical proposal submitted to Aramco for Jafurah gas field support
    • MoU discussions launched with Bapco Energies on workover and gas recovery solutions
    • Two local partnerships signed in training and gas-field collaboration
    • Three new commercial opportunities opened across the region

From first introduction to signed contract with a GCC operator in three days

Drilling Services Provider - CNPC Xibu Drilling Engineering Company

Entering the Middle East market for the first time at MEOS GEO 2025, CNPC Xibu Drilling Engineering Company aimed to build visibility, engage key stakeholders at Saudi Aramco and Bapco Energies, and establish regional partnerships in drilling, gas recovery, and training services.

A six-month campaign led to a co-branded exhibition with BGP, featuring ultra-deep drilling, gas recovery, and simulator training technologies. Targeted outreach connected the team with over 100 partners and priority clients ahead of the event, supported by technical presentations and branded digital content.

  • Technical proposal submitted to Aramco for Jafurah gas field support
  • MoU discussions launched with Bapco Energies on workover and gas recovery solutions
  • Two local partnerships signed in training and gas-field collaboration
  • Three new commercial opportunities opened across the region

“We realised all of our ambitions for MEOS GEO 2025. We met with clients and expanded our reach in the local region; it’s our dream to work in this market.”

Zhu Heping, Deputy General Manager, CNPC Engineering Company Saudi Branch

Strengthening regional presence through MEOS GEO

Energy Data & Geoscience Company - TGS

TGS wanted to strengthen its visibility and engagement with key Middle East NOCs while showcasing its expertise in seismic data, digitalisation and advanced geophysical workflows within the GCC market.

At MEOS GEO 2025, TGS combined technical conference presentations with a targeted exhibition strategy focused on regional challenges, local market relevance and meaningful conversations with industry decision-makers.

MEOS GEO helped TGS reinforce its position as both a global technology leader and a locally accessible partner, while generating valuable technical discussions and strengthening relationships across the region.

“We’re present physically in the region. We know your challenges, and we’re available when you need us.”

Wathik Alraja, TGS